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Avatar_17f889c2a71a_64 Distrify and The D-Word announce strategic partnership

Members of The D-Word documentary community can now "sell movies socially" with Distrify. The Distrify player can easily be embedded in film profiles and postings on The D-Word.

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Elizabeth Yoffe
Tue 6 Aug 2013Link

After exploring and using other distribution methods (including turning down a nice offer from a good traditional doc distributor) we have been using Distrify for our film My Big Break. We've been very, very pleased with the sales, the control and the customer service. We'll use Distrify again on our other projects. Thank goodness for you guys.


Peter Gerard
Thu 8 Aug 2013Link

Hi Elizabeth, Thanks for the positive feedback! Would you be happy for us to reprint your testimonial?


Elizabeth Yoffe
Fri 9 Aug 2013Link

Yes. We'd be more than pleased.


Karney Hatch
Wed 28 Aug 2013Link

My first film, "Overdrawn!", is finally streaming online via Distrify:


Peter Gerard
Thu 29 Aug 2013Link

Cool! I've added it to The D-Word collection!


Chihiro Geuzebroek
Wed 2 Oct 2013Link

Just curious about TIMING distrifying your work: Do you wait till you've premiered a big festival, premiered on TV, till X or Y? Or do you just start distrifying when your movie is finished? Would love to hear from D-worders how they approached it!


Ben Kempas
Thu 3 Oct 2013Link Tag

I think the main consideration is not the one about theatrical or TV windows, but when and in what setting you can build the most effective campaign for the film.
Only when you have many allies in getting the message out will you succeed in TVOD sales. Find media partners, bloggers, organisations related to the subject matter, etc who will embed the player. Then try and coordinate your launch across these platforms so they'll all start talking about your film around the same time.
That all said, there are certain restrictions: many cinemas still don't like VOD availability prior a theatrical run. And a VOD release prior to theatrical would also disqualify a film from Oscar eligibility (if that's a concern).


Chihiro Geuzebroek
Fri 4 Oct 2013Link

Thanks Ben! That makes sense...

I'm Not to bothered with the Oscar eligibility(dont see that happening), I just dont want to shoot myself in the foot by distrifying too soon (in the great order of things when it comes to release).

The movie has really grown from grassroot participation, volunteers, (micro) crowdfunding and doing shows in between on the topic of the movie. So people are asking about it... frequently...I feel unsure, now that the movie is finished... how long I need to tell people to wait... as along the way I found that a lot of people loved the project and the idea... want to see and buy the movie (going on what I've been told) where as Dutch TV media parties never warmed up to it as it was 'Too difficult to market in a saturated media sphere' or 'too marginal'.

I guess every project is different and you never know 100% if you are taking the right approach... trial and error...

There have been environmental organizations that were not interested in getting into the production but told me they want to help in distribution... as it was inline with their vision and mission. Time to get a campaign build up thing going then...


Colin Powers
Thu 27 Feb 2014Link

Our first film "Beyond the Bottom Line: American Worker Cooperatives" is on Distrify.


Mike Hedge
Thu 27 Mar 2014Link

our huge documentary, As The Dust Settles: A Participatory Documentary Shot at Burning Man is on several platforms http://www.asthedust.com

and Distrify as well:

http://distrify.com/films/7789-as-the-dust-settles


Doug Block
Thu 27 Mar 2014Link

This is now triple posting, Mike (or possibly the 4th time, I've lost count.) A big fat no-no.


Mike Hedge
Thu 27 Mar 2014Link

Hey Doug, I followed the guidelines. I only posted where it was ok. In the self-promotion topic, in the introduce yourself topic, and in this distrify topic, where I posted a link to our documentary that is now on distrify. sorry if I missed a guideline somewhere.

In reply to Doug Block's post on Fri 28 Mar 2014 :


Doug Block
Thu 27 Mar 2014Link

In our Help section it reads:

"Don't double post in more than one Topic. In other words, don't post the same post in, for instance, the "Editing" and the "Final Cut Pro" Topics – given the way The D-Word works, we read all the posts in each Topic, unlike bulletin-board communities. It's mostly clear where a post belongs, but on very rare occasions the Hosts may move a post to another Topic if appropriate. The one exception to the double-posting rule is the "Public Classifieds" and "Members Only Classifieds", where you may post in both to reach a wider audience."

But it's ok, Mike. We see it happen and leap at the chance to strike terror in the hearts of D-Worders everywhere.

Keep us posted from time to time about how things go with Distrify. We're all eager to see how it performs as a platform.


Peter Gerard
Mon 31 Mar 2014Link

Hi Mike,
Just looked at your website. You'll have a much better result if you remove the YouTube trailer from your homepage and replace it with the Distrify player. Sales conversions are much higher when you put the Distrify player front and center. Make the choice simple and clear and people will purchase. Just having a huge list of links to lots of different platforms on another page never works very well for any of the platforms. Here's an example that has a high conversion ratio due to using Distrify on the homepage and keeping the options simple: http://www.henrithefilm.com
Good luck!


Joe Scherrman
Wed 2 Apr 2014Link

Any reports about selling merchandise related to your movie with Distrify?


Joe Scherrman
Wed 2 Apr 2014Link

In reply to Elizabeth Yoffe 's post on Tue 6 Aug 2013 :
Just tested out Distrify by streaming "My Big Break." What a great movie and a great experience using Distrfy.


Ben Kempas
Thu 3 Apr 2014Link

Joe, we've been selling lots of stuff via Distrify. DVDs, educational packs, community screenings, you name it. What do you want to know?


Joe Scherrman
Thu 3 Apr 2014Link

Ben, I would like to see examples of things being sold on Distrify. Went to your Facebook page and visited you sites. Nice, even signed up for The Independent State of Ben.


Ben Kempas
Fri 4 Apr 2014Link

Joe, try http://iambreathing.com for DVDs and community screening licences, or http://futuremylove.com/#trailer for DVDs and pay-it-forward, or http://stemcellrevolutions.com for educational packages.


Joe Scherrman
Fri 4 Apr 2014Link

Good examples, thanks Ben.


Peter Gerard
Sat 5 Apr 2014Link

Ben has some of the best examples of what you can do with Distrify, always pushing the limits!


Ellin Jimmerson
Wed 7 May 2014Link

Distrify looks good. Two questions:

1. There is no acceptance / rejection process, correct?

2. Do you have testimonials somewhere which I could access?

Thanks so much.


Ellin Jimmerson
Wed 7 May 2014Link

3rd question: is E&O an issue? Must I have it?


Ben Kempas
Wed 28 May 2014Link

1. Correct
2. Ask D-Worders Gary Hustwit, Fredrik Gertten, or any of the IDFA ones here.
3. No.


Ellin Jimmerson
Wed 28 May 2014Link

Thanks, Ben.


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